Fun facts about us!
How did we get here?
As two creative chicks we spent MANY years pondering business ideas. We knew we wanted to do something together, and we started brainstorming ideas which never seemed to come to fruition. Ellen had developed a love for printmaking over the years, and Jess had completed her degree in Natural History Illustration at the University of Newcastle, but just couldn’t quite figure out what to do next. Sometimes the stars align and after so many years of talking about it we finally just did it. We had just moved to our rural property in Gunning NSW and living so close together was the perfect basis to start from. So we whipped out the sewing machines, designed and ordered our first fabric range, and starting making.
Why children’s clothing?
Well, because let’s face it, everything in miniature is cuter! Jess’ daughters Lilly and Hannah were the inspiration behind the idea, having found it so difficult to find Australian clothing that wasn’t all the same, was ethically made and wasn’t so “girly”. Who says girls can’t wear sharks and dinosaurs? This is the reason most of our releases are designed to be unisex, but above all FUN! Because we believe life should be fun, and kids want to have fun. They don’t want to wear boring clothing!